Exide updates label design for light vehicle battery range
Exide Technologies has updated the label design of its automotive light vehicle (LV) battery range, to help simplify battery selection.
The new unified labels feature a clear colour-coded design based on the corresponding battery technology, making it even easier for automotive aftermarket distributors and technicians to choose the correct battery.
Exide Technologies says this update will also enhance brand awareness and recognition at the point of sales.
Exide’s LV battery range includes Exide AGM, EFB, Premium, Excell, and Classic. To ensure consistency with the latest fitments in hybrid and electric vehicles, Exide Start-Stop Auxiliary batteries have been integrated into the Exide AGM range.
The rollout of the new Exide LV label design will start during the first quarter of 2025. To ensure a smooth transition, the newly labeled products will retain their existing article codes, allowing distributors to order as normal.