PACT integration streamlines Bettaparts customer journey
Bettaparts, a braking components and wheel bearings supplie, has implemented electronic trading via PACT, the exclusive distributor of TecCom and eparts in Ireland and the UK.
Bettaparts, which is owned by Fras-le, says this move will enhance its customer journey by streamlining their ordering process.
“Aftermarket suppliers and parts distributors are looking to create efficiencies in the ordering process by using an expanding choice of digital tools,” the manufacturer said.
“The TecCom portal is having positive effects on business relationships between garages, motor factors, suppliers and customers by facilitating easier communication.”
Toby Whewell, sales and marketing director at Fras-le, added: “To help us meet strategic objectives across the business we have refined our trading processes and customer-facing product catalogues to be more digitally focused.
“For over 40 years Bettaparts has been supplying the automotive aftermarket with high-end braking, suspension and wheel bearing parts, including through its ABTEX brand.
“We’re benefitting from the digital trading system, and the portal is assisting with improved transparency over a transaction. The platform has streamlined our processes by facilitating remote verification of the part.”