Motul to co-develop high-performance bike care solutions
Motul has announced a three-year partnership with the Tudor Pro Cycling Team, becoming its official bike care supplier.
The partnership covers the entire Tudor structure, including the professional team, the development team (for young riders), and the gravel programme.
Motul and Tudor Pro Cycling Team will work closely together to co-create tailor-made lubrication solutions, combining real-world testing with Motul’s research and development expertise.
This collaborative framework allows both partners to continuously refine product performance through direct feedback from riders, mechanics, and performance engineers in racing and training conditions.
“Cycling is becoming an increasingly technical market, with growing expectations around maintenance, lubrication and product performance. At Motul, our mission is to co-create performance through close collaboration with teams in the field,” said Robin Danneels, business development manager bike, Motul.
“As a long-standing leader in two-wheel lubrication and maintenance, we bring decades of proven expertise to the cycling sector. Working with a premium, technologically driven and rigorously structured team like Tudor Pro Cycling Team, where performance is inseparable from strong brand positioning and long-term vision, allows us to continuously improve our products and ensure our Bike Care solutions evolve in line with real usage and the highest competitive standards.”
Motul will be exhibiting at the 2026 Auto Trade EXPO, which takes place alongside the CV Workshop EXPO from 10th -11th October at the RDS Simmonscourt in Dublin.