First Line Ltd names Neaverson new commercial director
First Line Ltd. has appointed Kevin Neaverson as commercial director, saying he will help to further strengthen customer-centric relationships and drive the company’s ambitious growth strategy.
Neaverson brings more than 30 years of experience to the role, where he will promote First Line’s comprehensive portfolio and solutions to the wider aftermarket.
With his in-depth understanding of the company’s business goals and initiatives, First Line says Neaverson is well positioned to build on his aftermarket relationships to support its revenue growth and drive profitability.
First Line adds that he will be responsible for analysing marketing trends and will use his vast industry exposure to implement its commercial strategy, oversee key business areas and ensure the business remains competitive and customers are supported at every level.
