Unique new online service to boost motor factor sales

A new dynamic online service for Motor Factors  has just been unveiled. It will go live in August. FindCarAccessories.ie has been built by the publishers of the Auto Trade Journal and FactorFocus.ie to help Motor Factors drive new sales to their businesses.

The new directory, has been set up in recognition of the fact that more and more people are sourcing information online. People such as the DIY motorists and those that buy car care products. These consumers should be buying locally from their local motor factor, but most are buying on-line. We want to help you get a bigger slice of this business.

The Internet and Search Engines such as Google, has changed forever the way people are sourcing information. The days of consumers referring to printed directories for information has been consigned to history and has in the main, been replaced by online searches.

In an age dominated by desktop PCs and Laptops and increasingly, iPhones, Androids, iPads and Tablet devices, FindCarAccessories.ie has been designed specfically to dramatically increase Motor Factors” online footprint and as a consequence to help drive customers to their outlets.

FindCarAccessories.ie has been designed to capitalise on the rise in social media and greater consumer access to SmartPhones. It has been optimised to take advantage of the benefits of social media sites such as Facebook, Twitter and Google+.

FindCarAccessories.ie can be searched by name, town and county and a sales and marketing directory listing of registered businesses includes options to email and phone the motor factor at the top of our site, which will be at the top on Google searches.

It will also give the option to go to a special page on each registered motor factor. This page will include information such as the business Name; address; Google map; contact telephone number; list of services; opening hours; and payment options. It is the result of nearly two years of research, development and survey trials.

The site gives registered Motor factors numerous features. There’s even room to upload a video, list off all parts and accessories that are available and to include a company profile.

Each directory listing has a clear concise format, with all information displayed in a simple and attractive manner, to make access for consumers as easy and simple as possible.

The objective is to send local motor factors the maximumum number of committed DIY service motorists and everyone in their area that buys car care products – the higher margin products often found outside the counter.

For more information contact the FindCaraccessories.ie sales team on 090 66 25 676 or Maurice Fitzgerald on 087-066 6060.