Osram and Ring has appointed Ehsan Ali as its new workshop solutions van sales manager, after receiving widespread interest throughout the UK and Ireland for the joint initiative since it hit the road earlier this year.
The concept has been embraced by many customers, and as it continues to grow in popularity, Ali will be on hand to bring the latest in automotive lighting, and garage and workshop tools and equipment direct to customers and their independent garages customers.
As part of his new role, Ali will also be delivering technical advice and product demonstrations, and says he is excited about the prospect of supporting customers and the wider aftermarket in a face-to-face and direct capacity.
“I’ve already had the opportunity to catch up with a number of customers and can’t wait to take to the roads and get in front of technicians and really highlight the value that Osram and Ring products can bring to their workshops,” he said.
“We invest significantly in research and development, and as part of this, all product ranges are constantly being updated to include the latest technological innovations to meet the ongoing demands of a modern workshop.”
Technicians will also be able to get hands on with the products and explore the brands’ range of merchandise options to suit their individual business needs, and what’s more, they will have the opportunity to access exclusive giveaways and support materials during the visit too.
The boldly branded van is equipped with award-winning inspection lamps, bulbs, and professional tyre care and battery care products for technicians to get to see and feel the products and even try before they buy.
A visit to a garage or workshop will last approximately one hour and will take place with a representative of the local Osram and Ring distributor in that area.
Technicians are advised to contact their local Osram and Ring distributor for more information and to arrange a visit.