Lucas adds AGM battery to acclaimed range

To further help motor factors and their garage customers make the necessary transition in the changing battery landscape and to respond to the requirement to supply the growing number of vehicles designed to use Start-Stop specific batteries, Lucas has added a high quality AGM battery into its acclaimed range.

Represented in Ireland by Europa Battery Distributors, the addition of this new model, means that Lucas has a viable solution for those vehicles that by their very design require a Start-Stop compatible battery that correctly conforms to the vehicle’s specification. With the inclusion of the Lucas AGM, the brand is fully equipped to provide customers with the ideal replacement for each and every application.

It is clear that the much predicted shift from familiar high output capacity lead-acid batteries in a traditional application to more specialist cyclic batteries fitted to vehicles that incorporate a Start-Stop system, is gaining momentum.

Many garages are reporting that although it may still be a trickle and not yet a flood, the balance is certainly beginning to change and that they need to prepare to cater for the challenge ahead.

With the change, three factors will now start to work in the industry’s favour. First, the AGM/EFB batteries required for Start-Stop equipped vehicles command a higher price, which means more of a margin for both motor factors and their garage customers.

Second, garages can now charge for fitting the replacement because in contrast to a traditional system, this process can sometimes take a couple of hours work. And finally, as the average motorist becomes less knowledgeable from a maintenance and repair perspective, they are less likely to call into question a fitting charge as they have no previous DIY experience to compare it with.

These factors provide a real opportunity for garages to use this change in battery technology to their advantage and combined with the implementation of a proactive battery testing service, can result in an upturn in profits, which can only be good news.